Forsaken Cowboy (Genero video competition winner)

From the Röyksopp Genero.tv video competition.

Matt Phantom wins this category by a horses nose as his ‘flawed cowboy tries to cope’. This piece is reminiscent of the bands EPK’s in telling a story of an outsider individual whose eccentric behavior puts him at odds with society and continues the story of the album along its logical progression, each video and track being as important to the overall as the one before or after and be ‘regarded as part of one greater entity’.